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KFC - Gravy Boat
KFC - Gravy Boat
KFC - Gravy Boat
Wacom One
Wacom wanted to show how their new display can help those that aren't designers improve their day-to-day.
We created a visually engaging launch for the Wacom One using artist Hannah Warren's artwork to bring its features and benefits to life.
Wacom One
Wacom wanted to show how their new display can help those that aren't designers improve their day-to-day.
We created a visually engaging launch for the Wacom One using artist Hannah Warren's artwork to bring its features and benefits to life.
Craft Gin Club - New Product Development
2023 Advent Calendar Copy
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Every year, Craft Gin Club releases their new advent calendar to excited gin-thusiasts. In 2023, I had the opportunity to work on the copy for their legendary advent calendar.
It turned out to be the highest-selling NPD product for the club and sold over 4k boxes, resulting in £336,000 in total sales.
Alongside writing all the box's features and benefits, I also added a festive rhyme to get our customers into the spirit:
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Unwrap 25 days of Gin-mas,
Behind every door.
Each a double measure,
Different flavours to explore.
With gins from around the world,
All crafted to delight.
Merry Gin-mas to all,
And to all a top night!
2024 Advent Calendar Copy​
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I helped develop the copy across the 2024 Craft Gin Advent Calendar, plus our brand-new rum and G&T advent calendars, which featured on Lorraine.
Crackers, cocktail shakers and candles.​
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I pulled off some fun copy for our Very Merry Gin Crackers, shook up some copy for our golden cocktail shaker and came up with the name for our gin and tonic-scented candle.
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