Work lunches. They can be unappetising, expensive and worst of all, leak in your bag. And since you have only one hour to yourself to enjoy something delicious, you should make it count.

To launch their new Twister Wrap lunch deal, we got people to either stick with their sad lunch or twist and upgrade with one of KFC's delicious wraps.
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Customers could play this email canvas game that dealt one of four Twister Wrap deals, or if they're unlucky, get the Joker card.