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KFC - Gravy Boat
KFC - Gravy Boat
KFC - Gravy Boat
Wacom One
Wacom wanted to show how their new display can help those that aren't designers improve their day-to-day.
We created a visually engaging launch for the Wacom One using artist Hannah Warren's artwork to bring its features and benefits to life.
Wacom One
Wacom wanted to show how their new display can help those that aren't designers improve their day-to-day.
We created a visually engaging launch for the Wacom One using artist Hannah Warren's artwork to bring its features and benefits to life.
Strategies should be, ​in the words of John and Chris at 4 Creative:
​
"A one line idea. Sell me the product. Put it in a new light.
Flip it. Turn its negative into a positive.
Sell it to an entirely new audience.
Always give me a benefit and if possible, make us love something we hate."
​
So here goes...
Calvin Klein Boxers - Your mum is your best wingman
Finish - Keep the dirty stuff behind closed doors
NorthFace - Weather needs a challenge
Channel 4 - The only place Bear Grylls can't escape from
Colman's Mustard - For Gutless food
Microsoft - The go to missionary position of technology
Coors Light - Model drinking behaviour
Esquire - Know your man inside out
Pukka Pies - Northerners are really soft inside
Ladbrokes - Listen to your gut
Pornhub - Save your marriage
British Heart Foundation -
There's a killer inside all of us
The Guardian - Win an argument against your dad
Ebay - Make a fortune off your family
Honda - The rise of the autosapiens
New Zealand - Weirdos are welcome
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